Course

10104188 Marketing Portfolio
Course Information
Description
Create a digital portfolio to showcase your marketing projects in this course. Organize your projects in a website and also add a resume. Learn to create a LinkedIn profile and register on job search sites. Must be taken in the final semester of the marketing program or with instructor consent. 
Total Credits
1
Course Competencies (Course Outcomes)
  1. Develop a professional job search strategy
    Assessment Strategies
    Written Product - a series of job search preparation documents
    Interview
    Criteria
    Resume includes elements specified by the instructor
    Strategy includes interview preparation
    Personal SWOT includes elements specified by the instructor
    Strategy includes personal reference document
    Strategy addresses your digital identify
    Strategy includes a professional cover letter
    Strategy addresses how to establish a professional network

  2. Create a professional marketing portfolio
    Assessment Strategies
    Written Product
    Digital Portfolio
    Criteria
    Portfolio is created via website building platform of your choice
    Portfolio includes all required elements as specified by the instructor
    Portfolio includes a resume
    Portfolio includes a minimum of eight marketing project examples