31314360Bakery Merchandising
Course Information
Description
This course is designed to provide students merchandising experience in a practical setting through the bakery store. Students are responsible for product presentation in the service cases as well as in decorating the bakery store following seasonal themes. Students practice creative selling techniques along with cashiering. Written bakery ads are placed in the school newspaper and bulletins.
Total Credits
1
Course Competencies
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Display bakery products in service cases in an eye-pleasing manner for effective salesAssessment Strategiesin the set-up of the bakery service cases displaying bakery products in an eye-appealing manner for increased salesCriteriabakery products are arranged together by product type. i.e. all cookies placed togetherbakery products are arranged with slower selling items displayed more prominently for increased salesbakery products are arranged alternately by light and dark colorsyou follow safety and sanitation procedures
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Decorate bakery store according to seasonal themesAssessment Strategiesin the decorating of the bakery store using various seasonal props and decorationsCriteriadecorations are appropriate for the specific season, holiday or eventdecorations are appropriate for a bakery store
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Demonstrate effective selling techniquesAssessment Strategiesin the increased sales of bakery products from the bakery store using suggestion sales techniquesCriteriayou greet customers in a personal, friendly manneryou identify the ingredients and make-up of the bakery products in the casesyou use effective selling techniques by asking customers appropriate questions and offering suggestionsyou handles complaints in a professional manner
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Demonstrate handling moneyAssessment Strategiesin the operation of an electronic cash register and giving correct change to customersCriteriayou operate an electronic cash register with 100% accuracyyou make correct change from bakery transactions with 100% accuracy
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Create bakery ads for printAssessment Strategiesin the placement of four bakery ads in the school bulletins and newspaper containing all the pertinent information concerning the bakery store and products.CriteriaBakery ads contain 100% correct information about bakery store location, hours, products for sale, specials of the dayBakery ads are composed with appropriate clip-art for the particular season, holiday or eventyou deliver ads to the ad office in time for scheduled placement in bulletins and newspaper