10207139Design & Color for Concepting
Course Information
Description
An introduction to the fundamental principles of design and how they relate to both 2D and 3D environments. The course examines differences in interpretation when design principles are applied to a variety of 2D and 3D scenarios. The second half of the semester introduces primary, secondary and tertiary colors leading to an in-depth exploration of color theory and how these concepts relate to 3D media.
Total Credits
2
Course Competencies
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Use design and color principles and theories to create professional animation in a business settingAssessment StrategiesProjectsCriteriaProject displays a proficient execution of the design and color conceptsArtwork expresses a narrative the viewer can easily identifyApply design and color principles in a creative manner to solve various visual problemsDifferentiate which principles are applicable for different projectsYou present your work in a professional mannerYou participate in class critiques by asking relevant questions
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Demonstrate competence in technical and esthetic skills to meet the challenges in the animation professionAssessment StrategiesGraphic Work/ProjectsSkill Demonstration - Software UseCriteriaGraphic work resembles that of a professionalFile structures and project organization is clear and well packagedApply core design and color principles in an innovative mannerApply design and color principles to solve various visual problems
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Apply critical thinking to complex problems and effective organization in a high-pressure workplaceAssessment StrategiesProjectsCriteriaMeet deadline requirementsDemonstrate originality in using the core design and color principlesConstruct and adhere to a project scheduleApply design and color principles to solve various visual problems
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Exhibit a clear understanding of the design and color lexicon as it relates to the animation fieldAssessment StrategiesCritiquesProjectsWritten examsCriteriaEmploy color and design terminology accurately during classroom critiquesDemonstrate a pragmatic/realistic use of the core design principlesChoose the correct animation terminology for work tasks
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Demonstrate creativity, innovation and flexibility in a continuously changing animation business environmentAssessment StrategiesCritiquesProjectsCriteriaImplement the core design and color principles in an innovative mannerAccept constructive criticismApply design and color principles to solve various visual problemsDesign multiple visual solutions to a single visual problem
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Communicate effectively and professionally using appropriate media: including written, verbal, graphic and electronic communicationAssessment StrategiesOral PresentationsClass critiquesCriteriaUse the proper animation-related terminologyPresent work professionallyAsk relevant questions during critiquesExpress a narrative the viewer can easily identifySpeak so the audience understands; convey meaningUse inclusive language
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Assume responsibility for continuing education to maintain, expand and enhance professional and artistic growthAssessment StrategiesSketchbookProjectsWritten Product - Reference MaterialCriteriaIdentify influential and underrepresented professionals and their contributions to the animation fieldSketchbook includes personal influences
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Work effectively in team settingsAssessment StrategiesCritiquesEngaging in classroom discussions relating to color and designProjectsCriteriaEngage constructively in classroom critiques, offer suggestions, and ask questionsShare knowledge in a setting with classmatesAccept constructive criticismImplement effective interpersonal skills (listen, communicate using bias-free and inclusive language, use effective non-verbal skills)Work cooperatively to support common goalsContribute to group with ideas, suggestions, and effortComplete own share of tasks necessary to complete a projectEmpower team members by active listening and validating other's contributionsRespect diversity and differences in cultural identitiesFunction effectively with people from other cultures