10207139Design & Color for Concepting
Course Information
Description
An introduction to the fundamental principles of design and how they relate to both 2D and 3D environments.  The course examines differences in interpretation when design principles are applied to a variety of 2D and 3D scenarios.  The second half of the semester introduces primary, secondary and tertiary colors leading to an in-depth exploration of color theory and how these concepts relate to 3D media.
Total Credits
2

Course Competencies
  1. Use design and color principles and theories to create professional animation in a business setting
    Assessment Strategies
    Projects
    Criteria
    Project displays a proficient execution of the design and color concepts
    Artwork expresses a narrative the viewer can easily identify
    Apply design and color principles in a creative manner to solve various visual problems
    Differentiate which principles are applicable for different projects
    You present your work in a professional manner
    You participate in class critiques by asking relevant questions

  2. Demonstrate competence in technical and esthetic skills to meet the challenges in the animation profession
    Assessment Strategies
    Graphic Work/Projects
    Skill Demonstration - Software Use
    Criteria
    Graphic work resembles that of a professional
    File structures and project organization is clear and well packaged
    Apply core design and color principles in an innovative manner
    Apply design and color principles to solve various visual problems

  3. Apply critical thinking to complex problems and effective organization in a high-pressure workplace
    Assessment Strategies
    Projects
    Criteria
    Meet deadline requirements
    Demonstrate originality in using the core design and color principles
    Construct and adhere to a project schedule
    Apply design and color principles to solve various visual problems

  4. Exhibit a clear understanding of the design and color lexicon as it relates to the animation field
    Assessment Strategies
    Critiques
    Projects
    Written exams
    Criteria
    Employ color and design terminology accurately during classroom critiques
    Demonstrate a pragmatic/realistic use of the core design principles
    Choose the correct animation terminology for work tasks

  5. Demonstrate creativity, innovation and flexibility in a continuously changing animation business environment
    Assessment Strategies
    Critiques
    Projects
    Criteria
    Implement the core design and color principles in an innovative manner
    Accept constructive criticism
    Apply design and color principles to solve various visual problems
    Design multiple visual solutions to a single visual problem

  6. Communicate effectively and professionally using appropriate media: including written, verbal, graphic and electronic communication
    Assessment Strategies
    Oral Presentations
    Class critiques
    Criteria
    Use the proper animation-related terminology
    Present work professionally
    Ask relevant questions during critiques
    Express a narrative the viewer can easily identify
    Speak so the audience understands; convey meaning
    Use inclusive language

  7. Assume responsibility for continuing education to maintain, expand and enhance professional and artistic growth
    Assessment Strategies
    Sketchbook
    Projects
    Written Product - Reference Material
    Criteria
    Identify influential and underrepresented professionals and their contributions to the animation field
    Sketchbook includes personal influences

  8. Work effectively in team settings
    Assessment Strategies
    Critiques
    Engaging in classroom discussions relating to color and design
    Projects
    Criteria
    Engage constructively in classroom critiques, offer suggestions, and ask questions
    Share knowledge in a setting with classmates
    Accept constructive criticism
    Implement effective interpersonal skills (listen, communicate using bias-free and inclusive language, use effective non-verbal skills)
    Work cooperatively to support common goals
    Contribute to group with ideas, suggestions, and effort
    Complete own share of tasks necessary to complete a project
    Empower team members by active listening and validating other's contributions
    Respect diversity and differences in cultural identities
    Function effectively with people from other cultures