10109182Global Tourism
Course Information
Description
Compare and contrast the marketing strategies of international geographic regions and tourist destinations. Project and site-based learning utilizing multicultural teams. Taken online with students from MATCs sister college, Fermanagh College, in Northern Ireland.
Total Credits
3
Course Competencies
  1. Determine personal goals/reservations for an international experience
    Assessment Strategies
    by completing a written paper on personal goals/reservations for an international experience
    Criteria
    written paper includes personal goals for an international experience
    written paper includes personal reservations for an international experience
    written paper reflects accurate analysis of the international experience
    written paper shows evidence of research regarding the selected international experience
    written paper follows an effective organizational plan
    written paper is in a narrative format
    written paper exhibits correct and appropriate grammar, punctuation, spelling, syntax, and word usage

  2. Explore regional geographical and cultural information
    Assessment Strategies
    by creating and presenting an electronic presentation
    Criteria
    presentation includes state of Wisconsin geographical information
    presentation includes Madison geographical information
    presentation includes Madison Area Technical College geographical information
    presentation includes state of Wisconsin cultural information
    presentation includes Madison cultural information
    presentation includes Madison Area Technical College cultural information
    presentation includes a variety of text, graphics, and clip art
    presentation has a professional look with an overall graphic theme
    presentation slides are visually neat and incorporate a variety of layouts
    slide uses text, graphics, and transitions that compliment the information being shared
    presentation fonts and transitions are consistent from slide to slide
    graphics and clip art are visually appealing; not overdone
    presentation includes a clear introduction, body and conclusion
    the amount of information presented is sufficient for the topic
    information is well-researched, well-written and well-organized
    information is directly related to the topic
    information is relevant and interesting
    you maintain eye contact with the group
    you deliver information clearly
    you use the slides as presentation guides and add to them verbally as necessary
    you provide slide handouts

  3. Determine cultural, business, and social perspectives of a selected topic
    Assessment Strategies
    by creating and presenting an electronic presentation
    Criteria
    presentation includes cultural information on the selected topic
    presentation includes business information on the selected topic
    presentation includes social information on the selected topic
    presentation includes a variety of text, graphics, and clip art
    presentation has a professional look with an overall graphic theme
    presentation slides are visually neat and incorporate a variety of layouts
    slide uses text, graphics, and transitions that compliment the information being shared
    presentation fonts and transitions are consistent from slide to slide
    graphics and clip art are visually appealing; not overdone
    presentation includes a clear introduction, body and conclusion
    the amount of information presented is sufficient for the topic
    information is well-researched, well-written and well-organized
    information is directly related to the topic
    information is relevant and interesting
    you maintain eye contact with the group
    you deliver information clearly
    you use the slides as presentation guides and add to them verbally as necessary
    you provide slide handouts

  4. Complete a final reflection paper on geographical and cultural experiences
    Assessment Strategies
    by submitting a written reflection paper on personal international experience
    Criteria
    reflection paper includes how personal goals were met during the international experience
    reflection paper includes how personal reservations were alleviated during the international experience
    reflection paper reflects accurate analysis of the international experience
    reflection paper follows an effective organizational plan
    reflection paper is in a narrative format
    reflection paper exhibits correct and appropriate grammar, punctuation, spelling, syntax, and word usage