10109106Programming & Community Events in Fitness, Recreation, & Wellness
Course Information
Description
This course provides practical knowledge and experiences on the essential elements and design concepts of program planning. Emphasis is placed on student involvement in planning and directing programs for diverse populations in a variety of physical settings.
Total Credits
3
Course Competencies
  1. Develop a recreation or travel program outline
    Assessment Strategies
    in the production of an outline
    Criteria
    outline contains accessible resources
    outline contains specific marketing strategy
    outline includes the identification of the target market
    outline meets course writing requirements

  2. Create advertising and promotional materials
    Assessment Strategies
    in the production of an advertising promotional piece
    Criteria
    advertising piece has consistent look or theme
    advertising piece has a " hook"
    advertising piece has no spelling or grammar errors
    advertising piece has a "call to action"
    advertising piece has a minimum of hand-written lettering
    advertising piece has appropriate graphics
    advertising piece is clear, concise, and uncluttered

  3. Produce a documentary of the programming process
    Assessment Strategies
    by producing a documentary video or picture scrapbook
    Criteria
    video or scrapbook includes the documentation of all parts of the planning process
    video or scrapbook is in chronological order
    video or scrapbook includes the demonstration of the proper photography technique
    scrapbook pictures are properly labeled
    scrapbook has visually appealing title page
    video has appropriate introductory segment

  4. Plan itineraries and schedules by referring to destination schedules
    Assessment Strategies
    by producing a trip schedule
    Criteria
    trip schedule is accurate
    trip schedule includes a starting and ending time
    trip schedule includes a list of proper equipment and supplies
    trip schedule includes a list of activities

  5. Sell Leisure services using a variety of promotional techniques
    Assessment Strategies
    By attaining break-even-point sales
    Criteria
    you use sales promotion to achieve their break-even- point.
    you use personal selling to achieve their break-even- point
    you use advertising to achieve their break-even-point
    you use publicity to achieve their break-even-point
    you use direct sales to achieve their break-even-point

  6. Plan a program using a Program Review Evaluation Techniques.
    Assessment Strategies
    by creating a PERT
    Criteria
    PERT contains a minimum of twelve tasks
    PERT includes a detailed time line
    PERT has a reasonable time line
    PERT contains all necessary steps

  7. Implement a Program
    Assessment Strategies
    by implementing a program
    Criteria
    Program includes a starting and ending time
    Program includes a list of proper equipment and supplies
    Program leaders provide introduction
    Program leaders smile
    Program follows risk management plan

  8. Evaluate a program using a customer survey
    Assessment Strategies
    by completing, tallying, and evaluating a customer survey
    Criteria
    Customer survey has a minimum of seven questions or statements.
    Customer survey includes the use of a five point scale
    Customer survey includes a measurement of all important aspects of the program
    Customer survey includes clear directions.
    Customer survey includes a thank you for the customer's participation
    Customer survey has area for general comments