-
Understand foundational hospitality principles by comparing customer service levels and dynamic industry differences.
Assessment Strategies
Discussion Board
Journal
Paper
Criteria
Identify the characteristics of customer service
Explain different levels of customer service
Explain why customer service is so critical to the success of tourism
-
Analyze strategic planning, service visions, and challenges in capacity-constrained hospitality environments.
Assessment Strategies
WIKI
Paper
Blog
Criteria
Describe the characteristics of the hospitality industry
Describe the interrelated nature of hospitality and tourism
Identify what needs to happen to achieve success in service
Explain the Disney approach to service and the service model
Illustrate the concept of Total Quality Management
-
Explore the interconnectedness of travel, tourism, and hospitality through traveler motivations and sustainability strategies.
Assessment Strategies
Journal
Paper
Blog
WIKI
Research Paper
Criteria
Identify the long‐term prospects for tourism
Explain the benefits of tourism
Illustrate the important international and domestic tourism organizations
Explain the economic impact of tourism
Explain tourism impacts in the state of Wisconsin
Illustrate reasons why people travel
Explain the socio‐cultural impact of tourism
Explain sustainable tourism and ecotourism
Explore cultural, heritage, and nature tourism
-
Evaluate career opportunities, essential skills, and professional development strategies for hospitality industry success.
Assessment Strategies
Journal
Paper
Research Paper
Interview
Criteria
Explain the concept of hotel franchising and management contracts
Summarize prestigious and unusual hotels
Classify hotels by type, location, and price
Describe the different characteristics of chain and independent restaurants
Classify the classifications of restaurants
Describe characteristics of the restaurant market
Identify management characteristics of the local lodging industry
-
Examine structure, operations, and revenue strategies of hospitality sectors and their management challenges.
Assessment Strategies
Research Paper
Criteria
Describe how the cruise industry developed
Identify the key players in the cruise industry
Identify the different segments in the cruise market
Describe the different types of cruises
Explain the organization of a cruise ship
-
Develop financial, operational, and marketing strategies using pricing, cost controls, and the Four P's.
Assessment Strategies
Scenario Response
Discussion Board
Performance
Criteria
Describe restaurant operations for the front of the house
Explain the important aspects of food production
Outline back of the house operations
Calculate basic food cost percentages
Identify the key areas and tasks of a restaurant manager’s job
-
Investigate ethical considerations and corporate social responsibility for informed hospitality decision-making practices.
Assessment Strategies
Drawing/Illustration
Paper
Journal
Criteria
Outline the different managed services segments
Illustrate the five factors that distinguish managed services operations from commercial ones
Explain the need for and trends in elementary and secondary school foodservice
Describe the complexities in college and university foodservice
Explore characteristics and trends in health care, business and industry, and leisure and recreation foodservices
-
Prepare for hospitality success with tailored resumes, cover letters, and career plans using college resources.
Assessment Strategies
Project
Research Paper
Journal
Criteria
Identify the main grape varieties
Create appropriate pairings of wine with food
Identify the various types of beer
Classify types of spirits and their main ingredients
Explain a restaurant’s liability in terms of serving alcoholic beverages
-
Explore evolving trends in specialized sectors like cruise lines, gaming, and franchising for management insights.
Assessment Strategies
WIKI
Blog
Research Paper
Journal
Criteria
Classify the different types of clubs
Identify the key players in the club industry
Explain club management
Identify the crucial roles in the club management structure
Identify the key players in the theme park industry
Illustrate the structure of theme park management and operations
Classify different types of employment in the theme park industry
Identify different types of fairs, festivals, and events
Illustrate the history of the gaming entertainment industry
Explain how gaming entertainment converges with the hospitality industry