10104123Merchandise Planning and Control
Course Information
Description
Students analyze the buying and merchandising functions in various types of organizations. The principles, procedures and techniques practiced by merchandisers are studied. Students may have the opportunity to interview a buyer, visit a market, participate in a floor move in a local business, compile a recourse folder of relevant tools for buyers, and/or complete a computer simulation.
Total Credits
3
Course Competencies
  1. Outline the buyers role in retailing
    Assessment Strategies
    oral presentation of small group findings
    exams
    quizzes
    preparation of 3 Organizational maps small group
    oral and written presentation on non-retail store type
    Criteria
    learner discusses roles in buying
    learner discusses roles in assistant buying
    learner discusses one factor affecting the buyer/assistant buyer responsibility.
    paper included three organizational maps
    learner discusses one non-store retail type-defines
    learner discusses three benefits of one non-store retail type
    learner discusses one detriment to one non-store retail type
    your paper includes definition of non-store retail type
    your paper includes three benefits of one non-store retail type
    your paper includes one detriment to one non-store retail type
    your paper includes technology reference

  2. Examine consumer buying behavior and determine consumer need
    Assessment Strategies
    two page typed paper prepared outside of class.
    recap of business presented orally in class.
    exams
    quizzes
    by completing a written product on a 6 month retail plan
    Criteria
    paper is in requested format
    written product fulfills a clear purpose
    written product reflects accurate analysis of the target audience
    written product shows evidence of logical critical thinking
    written product follows an effective organizational plan
    written product follows prescribed format, meeting criteria for all components
    written product exhibits correct and appropriate grammar, punctuation, spelling, syntax, and word usage
    paper includes retailers' identity. (name, address of the firm, number of stores.)
    paper includes reference to trade resources.
    paper includes retailers' mission statement.
    paper includes retailers' target market (use demographics of age , income level, geographic area and fashion awareness)
    paper includes a discussion of the merchandise presentation ( layout,number of fixtures)
    paper includes interview with manager on % growth of the area.
    paper includes social trends that impact the firm.
    paper includes economic trends that impact the firm.
    paper includes fashion trends that impact the firm.

  3. Demonstrate planning and control in merchandising management
    Assessment Strategies
    Excel spreadsheet of budget plan using the requested format.
    Excel spreadsheet of assortment plan
    Case study in control
    exam
    quizzes
    by collecting, organizing and reporting data
    Criteria
    paper is in Excel spreadsheet form in requested format
    data collection is accurate
    data is recorded completely and accurately
    data is relevant
    data is current
    data sources are identified
    data results are organized and clearly communicated
    data is presented in at least 1 graphs or charts; graphical representations are accurate and easy to read
    data analysis includes a written description and analysis of the results
    data analysis makes a recommendation based on the results; recommendation is clearly supported by the data
    paper includes sales estimates for six months
    paper includes estimate of square footage for the store/dept/group
    paper includes estimate for the sales increase of the area
    paper includes discussion of the pricing strategies of markdowns
    paper calculates the merchandise receipts to meet estimated sales goals.
    paper includes a fill in table
    paperr includes a model stock
    paper includes three arguments for your opinion

  4. Evaluate merchandising resources
    Assessment Strategies
    Final project paper
    exams
    quizzes
    Two WWD one page recap articles
    One Stores magazine one page recap articles
    Case Study
    Criteria
    paper includes five services provided by a resident buying office
    paper includes five methods on how to contract resources
    paper includes both domestic and foreign
    paper includes three promotional aides to sell the product
    paper includes three promotional allowances to sell the product
    case study includes five reasons for your argument
    paper includes three ways to obtain the customer interest

  5. Demonstrate understanding of preparing merchandise for selling
    Assessment Strategies
    two page paper
    by writing a problem/solution report about [TOPIC]
    Criteria
    paper includes a discussion of retailers' pricing strategy using terms in the textbook
    report includes a definition of the problem
    report sketches the history of the problem
    report includes an analysis of the problem
    report includes a description of viable solutions
    report identifies the solution most likely to solve the problem
    report includes an explanation of why the solution is the best
    report is well organized
    report evidences correct grammar, punctuation, and spelling
    paper includes a description of pricing (when, what percentage, and how many times each of the two groups were repriced)
    paper includes recommendations of alternatives to dispose of the merchandise
    paper includes reference to trade resources
    paper is presented in requested format

  6. Merchandise and develop an apparel line for sale
    Assessment Strategies
    Oral presentation in class
    by writing a design event problem/solution report about the 6 month plan
    exam
    quizzes
    Criteria
    Design Event Written Project includes an application of the design principle of balance
    report includes a definition of the problem
    report sketches the history of the problem
    report includes an analysis of the problem
    report includes a description of viable solutions
    report identifies the solution most likely to solve the problem
    report includes an explanation of why the solution is the best
    report is well organized
    report evidences correct grammar, punctuation, and spelling
    Design Event Written Project includes an application of the design principle of harmony
    Design Event Written Project includes trade resources used to determine designs used
    Design Event Written Project includes an application of the design principle of rhythm
    Design Event Written Project includes an application of the design principle of emphasis
    Design Event Written Project includes an application of the design principle of proportion
    Design Event Written Project includes four feature/benefits of selling
    Design Event Written Project includes an application of the marketing principle of product
    Design Event Written Project includes an application of the marketing principle of place
    Design Event Written Project includes an application of the marketing principle of price
    Design Event Written Project includes an application of the marketing principle of promotion
    Design Event Written Project includes discussion of client needs. (Fashion sense, price, quality)
    Design Event Written Project shows original work
    Design Event Written Project includes use of storyboards
    Design Event Oral Project includes an application of the design principle of balance
    Design Event Oral Project includes an application of the design principle of harmony
    Design Event Oral Project includes trade resources used to determine designs used
    Design Event Oral Project includes an application of the design principle of rhythm
    Design Event Oral Project includes an application of the design principle of emphasis
    Design Event Oral Project includes an application of the design principle of proportion
    Design Event Oral Project includes four feature/benefits of selling
    Design Event Oral Project includes an application of the marketing principle of product
    Design Event Oral Project includes an application of the marketing principle of place
    Design Event Oral Project includes an application of the marketing principle of price
    Design Event Oral Project includes an application of the marketing principle of promotion
    Design Event Oral Project includes discussion of client needs (Fashion sense, price, quality)
    Learner shows original work in oral presentation
    Learner includes use of storyboards in oral presentation
    Learners' oral presentation has an opening (introduction, confidence, poise, first impression)
    Learners' oral presentation has a closing (Summary, conclusion,opening for call back)
    Learners' oral presentation uses voice (pitch, tempo, volume, enthusiasm, pronunciation)
    Learner reacts to pressure
    Design Event Project uses requested format